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Overview
They faced several challenges with their existing website, including slow loading times, a cumbersome checkout process, and a lack of mobile responsiveness. Our challenge was to design and develop a new website that addressed these issues while aligning with their brand values and business objectives.
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The Challenge
We deployed a full-scale SEO strategy built on three pillars: content, authority, and technical cleanup.
- Removed 50+ toxic backlinks that were hurting domain trust
- Organically secured over 200+ high-authority backlinks.
- Published 250+ SEO-optimized content pieces tailored to legal queries
- Optimized all key pages for on-page SEO and keyword intent
- Built internal linking architecture to boost page relevance and crawlability
Our Solution
We deployed a full-scale SEO strategy built on three pillars: content, authority, and technical cleanup.
- Removed 50+ toxic backlinks that were hurting domain trust
- Organically secured over 200+ high-authority backlinks.
- Published 250+ SEO-optimized content pieces tailored to legal queries
- Optimized all key pages for on-page SEO and keyword intent
- Built internal linking architecture to boost page relevance and crawlability
Results
In just 5 months, AWS Legal saw a complete SEO turnaround.
- +1,867% Organic Traffic Growth
From 643 to 12,649 monthly visitors - 750,000+ Impressions
Surge in search visibility and SERP presence - 14.9K Organic Clicks
More qualified traffic from target regions - Domain Rating Jump: 13 → 28
Major boost in trust & authority - 1,458+ Keywords Ranked
Including high-intent legal terms like “Best Lawyer in Dubai”
- AWS Legal is now recognized by Google’s AI-powered summaries as a leading expert in commercial law in Dubai.
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